Answering your questions about the new trading environment
New laws will soon be coming into effect for tobacco retailers regarding the sale and display of tobacco products.
To comply with the new laws and to keep it business as usual, you’ll need to make a few changes to how you currently manage your tobacco category.
The good news is that we’re here to help. We’ll help you prepare and implement the right inventory management, merchandising and customer service solutions to maintain customerloyalty in this new trading environment.
Keeping it business as usual
There’s more to do than cover up displays to keep it business as usual.
In the new trading environment, shopper expectations will change. Those retailers who invest in meeting these expectations will succeed in keeping it business as usual.
There are three areas retailers should focus on to ensure you meet the changing shopper expectations:
- Inventory Management
- Merchandising
- Customer service
Inventory management
Getting inventory management right is critical for retail success in the new environment. It’s the biggest area of risk to losing customers.
- Keep your stock replenished
- Keep your shelf replenished
- Keep up product range
Merchandising
In addition to more disciplined inventory management, you’ll have to adapt your traditional merchandising techniques to perform effectively under the new laws.
- Make dispensing easy
- Get pricing information right
- Ensure category signage
Customer service
It’s about moving from good to great customer service. More than ever, this will play a winning role in making your shoppers feel valued, and more likely to return to your store.
- Manage the change to the new trading environment
- Minimise transaction time
- Build employee knowledge
